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Details
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Focus
3
Theme
4
Benefits
5
Review

Tell us about the opportunity.

Fill out the details below. Everything marked with * is required.

Deal Overview
Strategic Context
Competitors, areas of concern, objections you're anticipating

What's the focus?

Choose the overarching theme that best aligns with this opportunity's narrative.

Growth / Scale
M&A, Profitability, Geographical Expansion, etc.
Foundational
New Era, Replacement, Strength/Stability, etc.
Modernization
Tech-Forward, Transformational, AI, etc.
Educational
Coming-to-market, Early Stage, Tenured, Introductory, etc.
Aspirational
New Beginnings, Optimistic, Future-Forward, etc.

Choose your theme.

Select the messaging theme that best fits this opportunity.

Select your value pillars.

Choose 3 benefits to anchor the messaging and value proposition for this opportunity.

Review your selections.

Confirm everything looks right, then submit.

Opportunity
Theme Category
Selected Theme
Value Pillars
Final language and creative direction are subject to change based on opportunity context and branding requirements. All deliverables will be built on these foundational elements as the strategic starting point.

We've got it.

Your Express opportunity has been submitted. You'll hear from us within 24 hours with next steps. Track the status anytime in your portal.

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